Thursday, June 26, 2008

What the Hell is Blogging

What the hell is blogging and why should I want to do this for my business?

Blogging is simply publishing information on the web using specialized software. This software allows you to get your words, your images, your audio and your video onto the internet quickly and easily.

Blogging is really nothing new, but it's recently taken the web by storm because businesses have learned that blogs by nature are more "search engine friendly" than their traditional HTML websites.

For example, a client of mine recently launched a website, Hypnosis and Diet which is actually a blog. You'd never know by looking at it though.

Not only is this website attractive, it's easy for the client to update as well and it's doing well in the search engines to boot!

So if you're wondering what the fuss is about blogging, blogs are easy to use, easy to update and tear up traditional HTML websites when it comes to the search engines.

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